Social media marketing has become vital for asset management firms aiming to connect with investors and build their brands. This report examines the effectiveness of paid social media ads on Twitter, LinkedIn, and Facebook for targeting hedge funds, investment managers, and discretionary investment houses.
In financial services marketing, innovative tools that promise to revolutionize content creation always pique our interest. Recently, Runway ML unveiled their Gen-3 Alpha, an AI video generation platform that's become a beacon for discussion among digital marketers.