October 18, 2020
pay per click advertising

FLYCAST MEDIA IS A
GLOBAL PPC LEADER

Award Winning PPC Agency

We’re thrilled to announce that Flycast Media has been named a Clutch Global Leader in the advertising and marketing category! We are ranked in the top 5 of UK agencies and rated one of the top 15 PPC agencies in the world overall. Clutch is The industry leading ratings and reviews platform for marketing agencies worldwide. Their team independently conducts research…
October 13, 2020
ppc audit

ULTIMATE PPC AUDIT GUIDE TO MAXIMISING PERFORMANCEFOR YOUR FINANCIAL FIRM

Measuring The Success Of PPC Advertising

If you have never investigated the efficiency of your PPC campaign, you are missing out on an important opportunity to check its efficiency and, more importantly, correct any niggling overspend. Conducting a PPC campaign audit is by far the best way to find areas for improvement, tweak campaigns and gain sought-after ROI. Measuring the success of PPC advertising can be…
October 12, 2020
ppc campaign management

A COMPREHENSIVE GUIDE TO GOOGLE ADS CONVERSION TRACKING
FOR THE FINANCIAL SERVICES INDUSTRY

The Smart Way To Increasing Sales

You almost certainly track your sales and it’s fairly likely that you have a good understanding of your click-through rate from PPC ads. Well done for that but you’re still missing a vital and informative piece of the information jigsaw. If you haven’t put those two metrics together and understood which of your sales was a direct result of Google…
October 11, 2020
ppc for b2b

STRATEGY MATTERS – TOP TIPS FOR
PPC B2B LEAD GENERATION

Get More Sales In Your Business

Quality PPC B2B lead generation is the key to boosting sales and gaining higher conversion rates but if you don’t want to risk exaggerated acquisition costs and substandard results, you need to make sure you have an integrated approach that includes a rock solid B2B Google Ads strategy. There are definitely pay per click advantages and disadvantages out there but…
September 12, 2020
click fraud issues

ADVERTISING PPC MANAGEMENT:
SIX WAYS TO STOP CLICK FRAUD IN YOUR PAY PER CLICK CAMPAIGNS

Take Measures To Stop PPC Fraud

Today we’re going to be looking at click fraud and helping you to find solutions that work as we know how frustrating it can be when something like this happens. Click fraud is a technique that costs thousands for both single entrepreneurs and companies alike. Clicking over and over again on ads is one of the most common types of…
September 11, 2020
google ads agency

DO YOU MAKE THESE 5 PPC MISTAKES?
AND ARE THEY BURNING YOUR CASH WITH GOOGLE?

Stop Making Common PPC Mistakes

What are you doing wrong with your Google Ads campaign? Perhaps you’ve noticed that you’ve not been getting anywhere recently, and you’re at a loss to understand where you’re going wrong. Well today, we’re going to be looking at the top 5 most common mistakes you’re making with your PPC marketing campaign. Once you have an understanding of where you’re going…
September 3, 2020
google PPC tips

HOW FINANCIAL FIRMS CAN LEVERAGE
PPC LANDING PAGES FOR HIGHER CONVERSIONS.

Effective PPC Marketing Campaig

You don’t have to be a marketing genius to see the benefits of using Pay Per Click (PPC) marketing which allows a business to monetise clicks to the website. PPC also allows you to hone in on the core demographics for your products and services. This means that ...