Content marketing – what is it? (video guide at bottom of page)
Wikipedia defines it as “Content marketing actually relates to any kind of marketing format which involves the creation, sharing and publishing of media in order to acquire customers” So this opens up a whole array of possibilities in terms of what you can do, and sometimes thinking out…
Simplify and Scale Your Content Strategy
For hedge funds, investment managers, and discretionary investment houses, content marketing has become an indispensable tool for attracting and retaining clients. However, creating and managing content marketing campaigns can be very time-consuming and resource-intensive. That’s where content automation strategies comes in.
Tweaking Your Financial Email Campaigns For Success
Successfully reaching your target audience in the finance sector is crucial for marketing success. As marketing strategies evolve, one channel continues to reign supreme: email.
Innovating Financial Marketing with AI: The Gen-3 Alpha Review
In financial services marketing, innovative tools that promise to revolutionize content creation always pique our interest. Recently, Runway ML unveiled their Gen-3 Alpha, an AI video generation platform that's become a beacon for discussion among digital marketers.
The Technological Revolution in Fintech Marketing
In the fast-paced world of financial technology, capturing and nurturing leads is crucial for sustainable growth. As fintech companies strive to stay ahead of the curve, email marketing automation has emerged as a powerful tool for lead nurturing.
