MADE FOR MOTORSPORT
We gave the client the perfect platform to represent their skills and talent in the new era of green racing.
MDD EUROPE – WEB DESIGN CASE STUDY
MDD Europe has been providing full medical cover at high performance motorsport events for over 20 years. They have a very specialised team of experts from all over the medical world, making them uniquely placed to supply and install cutting edge FIA approved medical equipment and teams for tracks and circuits at all levels of motorsport. Providing medical cover for all spectators and race participants.
MDD Europe's old website simply wasn’t presenting them well. Nobody was getting to see how multi-talented and skilled they were across the motorsport world. It was evident that a better WordPress platform was required, one that not only represented their valuable work throughout their industry but was easy to use and helped them reach key audiences, such as racing teams, participants and racing organisations.
We at Flycast Media set about creating the perfect platform to represent MDD Europe's skills and talent, starting with wireframing prototypes, focusing on improved user experience, and much more-intuitive navigation. We then created a finished product that increased traffic, page views, and overall time on site. Producing a website designed specifically for MDD Europe's target market that portrayed them as a modern, dynamic team of professionals within the medical and motorsport world.