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marketing agency north london

38% IN CONVERSIONS FROM A 54% REDUCTION IN SPEND

Our PPC overhaul led to a 38% increase in conversions and a big rise in telephone calls.

Evergreen Landscapes – PPC case study

WHAT WE DID?

We gave Evergreen Landscape’s PPC a complete revamp. Every ad was rewritten, site links were implemented boosting their quality score and dramatically lowering cost per click.

SEE FULL CASE STUDY BELOW
 

EVERGREEN LANDSCAPES – GOOGLE ADS CASE STUDY

Background

A family-owned garden design and maintenance company, Evergreen landscapes have been a prominent local company in Potters Bar and Herts for many years. The main challenge was the fact that over time Google Ads had become much more challenging for them to manage themselves and we were asked to take up the slack.

Evergreen Landscapes – PPC case study

Solution

Although they had managed well themselves, for years their account lacked the expert touch. We implemented conversion tracking, optimised all the ad copy and focused heavily on keyword selection and match types. We also added Google’s extension features such as site links, location extensions, and call extensions

Evergreen Landscapes – PPC case study

The result

Our PPC campaign management team drove a significant increase in CTR, position and conversion without any extra spend. Every single advert was rewritten and site links properly added across the whole account. We immediately saw a 54% reduction in Avg Cost Per Click. We have achieved a 348% improvement in Click Through Rate.

Evergreen Landscapes – PPC case study

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through PPC management?

Take a closer look at our case studies or see what our clients have to say about us here.

Evergreen Landscapes – PPC case study
Evergreen Landscapes – PPC case study
PPC
CASE STUDY

We restructured failing PPC campaigns and turned them into winning performers with boosted quality scores, highly optimised landing pages and lower costs per click..


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Evergreen Landscapes – PPC case study
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